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April 16, 2008

Communication Colloquium: Jessie Gruman, Center for the Advancement of Health
Geoffrey Cowan Forum (Annenberg Room 207), 12:00 p.m.
 USC Annenberg presents a colloquium with Jessie Gruman, president, Center for the Advancement of Health in Washington, D.C. Her topic: "The Burden of Choice: Consumers making health care decisions." Dr. Gruman will discuss efforts to fight escalating health costs through widened consumer choice, and unintended consequences of many market-based approaches.  She will share lessons that health communicators and journalists can learn from these developments. Lunch will be served. RSVP requested. To RSVP click here.

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